Specifications

Material: 100 GSM non-woven polypropylene with thermal insulation
Dimensions: 6″ diameter x 12″ H (cylindrical)
Capacity: 1 growler (64oz), magnum bottle, large-format bomber, or oversized bottle
Handle: Adjustable handle
Print Method: Screen print, price includes first color, first location
Imprint Area: 4.5″ W x 6″ H
Color: Black
Minimum Order: 100 units
Production Time: Approximately 4 working days, or 1-3 days rush
Compliance: CPSIA, Prop 65

What Sets the Barrel Bag Apart

Cylindrical design for round bottles: Standard rectangular wine bags leave round growlers and large-format bottles rattling in corners with wasted space. The barrel shape matches the bottle shape — the insulation contacts the glass on all sides, which maximizes temperature retention and eliminates shifting during transport. No other bag in our catalog is purpose-built for round bottles.

Growler-specific sizing: The 6″ diameter and 12″ height are engineered around the standard 64oz growler format used by the vast majority of craft breweries. The bottle sits flush inside with the cap just below the top edge — no excess material, no wasted insulation space, no awkward fit.

Adjustable handle: Growlers are heavy — a full 64oz growler weighs approximately 4.5 lbs. The adjustable handle lets customers find the most comfortable carrying position for their height and grip preference, rather than being locked into a fixed handle length that may not suit them.

100-unit minimum / 4-day turnaround: The lowest minimum and fastest production in our insulated bottle bag line. Breweries can test a branded barrel bag program with a modest initial order and reorder quickly when they sell through.

Ideal For

Craft breweries and taprooms — the primary use case. Customers filling growlers at the tap need insulated transport to keep beer cold and carbonated during the drive home. A branded barrel bag at the taproom counter is a natural upsell — sell for $3.99-$5.99 or include with first growler fills. Customers bring it back on every visit, building a branded ritual around the taproom experience
Brewpubs and tasting rooms — extend the on-premise experience with a branded take-home bag. Every growler that leaves your taproom in a branded barrel bag advertises your brewery at picnics, barbecues, and social gatherings
Cideries and meaderies — growler fills of cider and mead need the same temperature protection as beer. The barrel format works identically for any 64oz fill
Wine retail and wineries — for magnum bottles, large-format wines, and oversized spirit bottles that don’t fit standard wine bags. Browse our full wine and bottle bags collection for standard 750ml bottle options
Bottle shops and specialty beverage retail — stock alongside standard wine bags for customers buying large-format bottles. The barrel shape is a conversation piece at checkout — customers ask about it, which creates a selling opportunity
Brewery events and festivals — distribute as VIP gifts, brew club membership perks, or festival merchandise. The distinctive barrel shape stands out from standard event bags. Browse our trade show bags for additional event formats